About Us
Hi, I'm Melita Long and I believe we are all here for a purpose -
that every person has a way to contribute to this world.
For most people this is expressed in our careers.
Having chosen this path, I'm passionate about helping professionals develop their potential and fulfil their purpose to achieve their career goals and be happier in what they do.
Let me tell you my story...
I began my career in corporate marketing because I was creative and good at writing and somehow found myself in financial services.
In 2003 I went through a quarter-life career crisis (yes, it's a thing) after a tragic death in my family made me question my life, my job and my purpose.
I had a successful career in corporate marketing in London, but when faced with a significant values clash at work, where I was asked to endorse something, I didn't agree with, on top of losing a family member, I had to make a tough decision:
- Stay in the job, lie, and get sponsored to remain in the UK
- or stick to my values, quit, and step out into the unknown.
I made the decision to take action, quit my job and step into the unknown and find a new career path.
Fortunately, I didn't have to do this on my own, I decided to work with a coach, Gabriella, and went through a period of soul searching and realised my purpose was to help others find theirs.
I realised through this that my purpose was helping other people to find their purpose and I made the decision to become a career coach (before it was a thing) working with adults who want to find and realise their purpose through their careers.
I realised that I could use my marketing skills to market the features and benefits of people instead of products and services, the principles are identical.
So, I returned home to Wellington, New Zealand, somehow talked my way into setting up the Careers Services arm of a recruitment firm from scratch (it's amazing what you can do when you are clear on your goals and motivated), initially writing resumes using my marketing skills and expanded this into career coaching.
My first business Career Coach Consulting was set up in 2005 (rebranded to Careers on Purpose in 2019) and since then I have coached and trained over 3,200+ professional and executive clients in a wide range of corporate professions.
As well as founding Career Coach Consulting in 2005, where I led a team of 6 career coaches, I've been a Career Consultant with Katie Roberts Career Coaching, and for 3 years was an Executive Career Consultant providing career and executive coaching to senior MBA students at the prestigious Melbourne Business School.
Having worked in Learning & Development, Human Resources and Recruitment, I know recruitment processes, and how to develop employee and manager skills. I developed and delivered a successful 2-year Leadership Development Program for a public agency.
I know how job hunting feels and can guide you with proven approaches through this process. I see workloads and expectations of managers, employees and workplaces keep ramping up and the pressures these create. Now enter the new challenges of AI, automation, uncertainty, remote working, overworking, and burnout. My strong focus on enhancing wellbeing throughout all my programs and services to help you avoid or deal with career burnout.
To see what my clients say in my testimonials and on LinkedIn.
My qualifications and certifications:
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Graduate Certificate in Career Development & Education, RMIT
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Bachelor of Commerce in Marketing & Management, Victoria University
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BA in German & Spanish, Victoria University
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Certificate IV in Training & Assessment.
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Myers Briggs to level 2
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Harrison’s Assessment Tool - Accredited Provider
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Strong Interest Inventory
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Multi Brain Integration Technique coaching
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Authentic Education Rapid Results Coaching
I have been a Professional Member of the Career Development Association of Australia (CDAA), which confirms that I adhere to the highest ethical standards.
I am dedicated to furthering our profession as a member of the Victoria CDAA Division for 4 years and set up several Communities of Practice to support Career Practitioners. I have also been a member of the Australian Institute of Training & Development (AITD).
I know how to help you achieve career change, job success and to achieve your goals, because I've been there. Many career coaches focus only on career change or writing resumes and job change, I'm skilled at both. I support you with every step of your career; from ‘what do I do now?’ to creating your career plan, applying for and getting your ideal role, to getting promoted.
I'm passionate about developing your potential, enabling you to be the best you can be, and experience fulfilling careers. My client-centric, holistic techniques use narrative coaching, and a proven career coaching framework designed to get you results.
Coaching Style
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Client-centric Coaching Style
"People want to know how much you care,
before they care about how much you know" – a motto I live by.
My warm, client-centric style and narrative style of coaching is encouraging and non-judgmental. I use a variety of career tools as catalysts to help you find your own answers.
Clients often say to me “Melita, I want you to tell me what I should do with my life!” - but it’s not about what I think.
You have the answers within you, even if you don’t know what career that is yet. My role is to guide you through the process of finding all pieces of the puzzle to discover what your career picture that creates. Then I guide you on how to achieve those career goals.
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1-stop-shop Career and Personal Brand Coaching
Many coaches provide career coaching or resume writing, I do both - offering end-to-end career and executive coaching to support you at every step. This support is crucial to enabling your success.
Personal branding plays a vital role in your career success. With my corporate marketing background, I know how to market the quantifiable value you offer employers and have a knack for finding and quantifying your achievements and showcasing them in your Resume, LinkedIn Profile and job applications.
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Confidence Boosting Approach
The biggest benefit of coaching for you as my client is a boost in your confidence. This comes through really understanding yourself, what you need and seeing your achievements quantified increasing your value.
Like my other clients you will walk away with more confidence in your abilities – reflected in your resume, LinkedIn profile, job applications, and how you present in interviews, performance reviews and your career overall.